Here™

A powerful pivot. For the here and now.

Ambition to action.

services

BrandActivation

sectors

Technology

Built for enterprise. Designed for people. Here™ needed a brand that put the user experience front and centre.

Here™ (formerly OpenFin) is the enterprise browser rethinking how large organisations work. Built on Google Chromium, its platform is already used by 90% of Tier 1 financial institutions. But with the backing of In-Q-Tel and growing traction in government and healthcare, they saw an opportunity to go further.

They came to us with a powerful product and a fresh new name —but needed a brand that could carry this weight. A disruptor brand that breaks category convention and tells a compelling story. One that speaks to the end user, not just procurement.

We stepped in to help them shift from product pitch to a community-driven user-led proposition. Strategy. Positioning. Identity. Activation. A full brand rethink. Playful. Disruptive.

Text graphic promoting a platform for innovation with layered colors.
Geometric shapes in neon green on a dark background.
3-in-1 wireless charging stand for Apple Watch and iPhone.
Black electric SUV with illuminated features against a gradient background.
Stylized letters 'AI' against a blue background with waves.
Smiling man in a blazer with glasses against a colorful background.
Abstract design with red lines on a black background and text.
Close-up of vibrant blue flowers with yellow stamens.
Abstract logo featuring white and red geometric shapes.
Person holding a white tote bag with a red Verbatim logo.

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