Carey Olsen.

Designed and built for a global audience.

Challenge.

How do you create a website that will meet the needs of a global audience?

Carey Olsen is a leading offshore law firm advising financial institutions, corporations and private clients from a network of nine international offices.

The firm needed to bring together a complex mix of their global footprint of offices, legal jurisdictions and multiple service lines into one simple and seamless digital experience.

old website Carey Olsen
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Solution.

How we raised the bar for Carey Olsen.

Our approach addressed the client needs, combined with the desire to cross-sell their services to both industry sectors and legal services. We started by identifying key personas and mapping user journeys to create a new site architecture, delivering a streamlined user experience with a modern user interface. Our digital team built the site in Drupal for a responsively driven experience that works seamlessly across mobile, tablet and desktop.

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Feedback.

“Dusted really understood our business and were able to translate that into clear strategic positioning all wrapped up with great creative.”

Chris Carpenter, Group Marketing & Business Development Director

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