Wind farms to hotel lobbies, Berlin stages to global screens. dormakaba’s new era needed a story that unlocked every door, everywhere.
Wind farms to hotel lobbies, Berlin stages to global screens. dormakaba’s new era needed a story that unlocked every door, everywhere.
Security moves fast. dormakaba sits at the centre, engineering the locks, readers and software that keep the modern world moving. Yet in a utilitarian access control market, every breakthrough risks sounding the same.
Following a successful post-merger rebrand, they asked us to inject difference, once again, across three high-stakes projects. skyra: a remote lock built for the middle of nowhere. Quantum Pixel+: friction-free room entry for five-star guests. And Architects Connect Summit: a live think-tank for the architects shaping tomorrow’s spaces.
We treated each launch like a chapter in the story of seamless access. Naming, positioning, visual language, film, collateral, social, stage — if it spoke, we shaped it. One brand. Three activations. Done & Dusted.
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