Home
  • Contact
  • Work
  • Insights
  • About
  • Contact
  • LinkedIn
  • Instagram
  • YouTube
  • Creative Pool

© 02.03.04 – Dusted Design Partners (trading as “Dusted” in the UK) is part of Dusted Group Limited. The Dusted name, Dusted logo and “D.” device are registered trademarks (in the UK) of Dusted Design Partners.

  • Privacy policy
  • Cookies policy
Accreditation
Home
November 15, 2011 • 1 min read

Creative thinking versus practical skills

Students completing degrees in creative subjects could be forgiven for feeling pessimistic about their chances of getting a job straight away, particularly as most are expected to undertake work placements for very little or no money, just to obtain the experience they need to get an actual job.

So why aren’t universities teaching the skills that students need to get a job straight away? Most people who have worked for several years in the design industry will say that they didn’t really learn anything at university and that the education really began when they were thrown in at the industry deep-end. I don’t think this is strictly true.

At university you will be taught how to approach problems and how to think as a designer. You will then be given three years of creative freedom to create all manner of things, using a variety of mediums. During this time you’ll likely be given opportunities to learn various software, but mostly you will muddle through and get yourself to a workable stage in the relevant programmes.

When you start working, you realise that what you knew might not be particularly relevant or efficient in the ‘real world’ and you quickly learn on the job (and from your new colleagues who hopefully have the time to impart their advice), thus creating the foundations of your skillset. What you have to remember is that this skillset will back up the creativity and thinking that you learned at university, and it simply isn’t possible to have one without the other.

Share this article

Related insights

Quantum computing and digital trust. What brands should know.

Website rebrand and replatform. Why you should do both together.

Law firm website audit. Is your site driving business development?

Share this article

Inbox insights.Gain competitive edge.

Sign up for insights and curated thought leadership direct to your inbox. Every month.
Submit

Loading preset...

Related Articles

Quantum computing and digital trust. What brands should know.

Quantum computing is no longer theoretical. Google has set a binding 2029 deadline to migrate its infrastructure to post-quantum cryptography. The G7 has set 2030–2032 targets for critical financial…

Website rebrand and replatform. Why you should do both together.

Most firms still treat rebranding and replatforming as separate moves. New identity first. Website later. Or the other way around. The outcome rarely holds together. A new brand constrained by old…

Law firm website audit. Is your site driving business development?

Professional services firms that establish strong digital foundations reshape how they grow, with websites carrying weight across the full client journey, from first discovery through to conversion…