Elevate 50 - July 23 (H1)
Elevate 50 - July 23 (H1)
Our team of strategic branding and digital analytics experts have ranked the most prevalent Insurance companies in the sector. After analysing a diverse combination of 50 data points across both brand and digital performance we have compiled a unique data set showing both industry rank and a supporting data comparison dashboard:
| Rank | Company | Elevate score |
|---|---|---|
| 1 | Swiss Re | 69.98 |
| 2 | Aviva Plc | 66.47 |
| 3 | State Farm | 63.82 |
| 4 | Zurich Insurance Group | 63.78 |
| 5 | Legal and General Group | 62.60 |
| 6 | MetLife | 61.61 |
| 7 | Allianz Group | 60.03 |
| 8 | RSA Insurance Group | 59.34 |
| 9 | Liberty Mutual insurance | 56.86 |
| 10 | Liverpool Victoria | 56.61 |
| 11 | Mapfre | 55.91 |
| 12 | Assicurazioni Generali | 54.15 |
| 13 | Chubb Ltd | 53.82 |
| 14 | NN Group N.V. | 53.35 |
| 15 | St. James’s Place | 53.29 |
| 16 | Ageas | 52.66 |
| 17 | American International Group UK | 51.82 |
| 18 | Prudential plc | 51.79 |
| 19 | Phoenix Group Holdings | 50.35 |
| 20 | Marsh | 50.25 |
| 21 | SCOR SE | 49.93 |
| 22 | AXA S.A. | 49.82 |
| 23 | Poste Italiano | 48.66 |
| 24 | Sampo Group | 48.16 |
| 25 | Covea Mutual Insurance | 48.02 |
| 26 | Vienna Insurance Group | 46.71 |
| 27 | Helvetia Holding | 45.97 |
| 28 | Storebrand ASA | 45.70 |
| 29 | Admiral Group | 44.71 |
| 30 | Baloise Holding | 44.08 |
| 31 | Groupama | 43.97 |
| 32 | Gjensidige Forsikring | 43.02 |
| 33 | NFU Mutual | 42.88 |
| 34 | Aegon | 42.08 |
| 35 | Munich Re | 41.69 |
| 36 | UNIQA Insurance Group | 40.73 |
| 37 | Achmea Holding | 39.90 |
| 38 | Hannover Rueck | 38.92 |
| 39 | Direct Line Insurance Group | 38.70 |
| 40 | Chesnara plc | 37.91 |
| 41 | Talanx | 36.73 |
| 42 | Tryg A/S | 36.58 |
| 43 | Allied World | 35.85 |
| 44 | KLP Group | 35.58 |
| 45 | Swiss Life Holding | 35.15 |
| 46 | Gruppo Unipol | 34.59 |
| 47 | CNP Assurances | 31.30 |
| 48 | Topdanmark A/S | 30.42 |
| 49 | Alm. Brand A/S | 28.32 |
| 50 | PZU Group | 23.96 |
of companies are actively creating trust in their brand in their brand
of companies neglect their social media platforms
of companies have a high level of website security
Comparison tool
Our Brand and Digital radar maps illustrate the performance of each company. Benchmarked against 11 key categories get a clear view of who is outperforming who and why.
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